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Sponsor Event: Building a Strategic Business Case - 2 Day Workshop
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This workshop delivers a proven, thought-provoking and insightful strategic framework that uses a Business Case canvas for gathering and visually presenting relevant information. You will learn a broad set of techniques to guide the development of an effective Strategic Business Case. The workshop is taught in a collegial, interactive manner that enhances active learning and provides a forum for open exchange of ideas.

5/5/2016 to 5/6/2016
When: Thursday and Friday, May 5-6, 2016
From 8:30 AM to 4:30 PM
Where: Forefront Center for Meetings and Conferences
404 Wyman St
Waltham 02451
United States
Contact: Gail Raynus

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Building a Strategic Business Case - 2 Day Workshop

You will build a compelling Business Case and a clear visual presentation as you leave the workshop!

What you will learn:

  • Essential building blocks that every business case must have.
  • Steps needed to complete a well-structured business case.
  • How to identify necessary information in support of the business case.
  • Tips and techniques for problem definition, analysis of alternatives, and setting of appropriate measures and KPIs.
  • Receive guidance on benefits realization tracking and management. 

Module 1: Introduction: Fundamentals of a business case.  Where the business case fits into the project life cycle.  The path to creating a business case.

Module 2: Defining the Business Case: Defining a problem or opportunity – creating a problem statement.  Setting up goals and targets.  Turing goals into business requirements.  Business case analysis process.  Identifying and documenting benefits (outputs, outcomes, and impacts).  The benefits review plan.

Module 3: Building Blocks of a Business Case: Executive summary.  Reasons Business options and alternatives.  Expected benefits. Timescale, Costs, Major risks. 

Module 4: Benefits Measures and Realization Tracking: Business case benefits review and re-evaluation.  Current project scope/direction.  Benefits ownership, roles and benefit accountabilities.  Operational obstacles and risks: benefit risk drivers.  Benefits realization map.  Benefits communication at each level and “What’s in it for me?  Benefits measures and targets: Goal-Question-Indicator. Setting up benefit measures.  Benefits realization, KPIs Benefits data collection and reporting, Benefits traceability matrix.

All attendees will receive a full set of templates and a Business Case Development workbook as well as other supplemental materials used during the workshop. Continental breakfast, gourmet hot lunch, beverages, and pastry will be served throughout the day.

Joseph Raynus, a speaker, author, trainer, and consultant who brings a unique blend of practical hands-on experience with innovative ideas and solutions to deal with the real-world challenges of complex environments. He is a recognized expert in strategic program management and performance improvement. He facilitated large-scale organizational change, designed and led comprehensive training programs, managed multi-million dollar technology projects, and mentored to different levels of management. Joseph teaches graduate engineering and the MBA courses at the Northeastern University and Bentley University and is a founder of ShareDynamics, Inc. Joseph’s latest book “Improving Business Process Performance” was recognized by the KPI Institute as one of top ten books in Business Performance Management and Operational Performance Management categories in 2013.


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