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Product Roadmaps: Collaborating to Discover and Deliver Value
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Learn how your product roadmap provides a framework for ongoing product decisions, how collaborative roadmapping sessions are as important as the roadmap itself, and how to dig deep into product needs and yet keep your eyes on the prize.

When: April 18, 2013
Registration opens at 6:15 PM
Where: Constant Contact
1601 Trapelo Rd
Reservoir Place, Main Bldg, 3rd floor
Waltham, Massachusetts  02451
United States

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BPMA Monthly Meeting

Product Roadmaps: Collaborating to Discover and Deliver Value

with Ellen Gottesdiener, Principal Consultant and Founder at EBG Consulting, Inc.

Thursday, April 18, 2013

6:15 pm

The product roadmap outlines how the product will evolve over time to realize the product vision. When done well, the roadmap, and your process for delivering it, gives you a framework for ongoing decision making. Ellen describes a collaborative process for creating your roadmap and shows you how to engage your stakeholders. She shares how you can holistically explore product options to allocate product features to your roadmap.

You will hear how incorporating value considerations into your roadmapping session can help you learn about the multiple perspectives of diverse stakeholders. You will learn how stakeholders can act as product partners to not only build, but also implement, your product roadmap. You will see how your roadmap can be a framework for continual learning and for adapting plans to maximize each release. Ellen draws on her experience in facilitating product roadmapping workshops, synthesizing the disciplines of product and project management, requirements development and management, and collaborative techniques.

Join us to learn how product roadmaps can help you deliver the right product, align organizational ends with means, adapt to changing markets, and make tough choices that will deliver strategic value.
Key Takeaways:

  • Know essential practices for building and sustaining product roadmaps to help stakeholders act as product partners
  • Learn how to use a business value model for decision making to balance multiple stakeholder considerations and perspectives
  • Explore product options by using the 7 Product Dimensions to holistically explore options for functional and nonfunctional requirements
  • Understand how collaborative product roadmapping sessions provide a powerful mechanism for delivering useful and actionable product roadmaps

Timeline for the evening:

6:15 pm: Registration opens
6:30 - 7:15 pm: Informal & structured networking (light refreshments are served)
7:20 - 7:30 pm: Announcements
7:30 - 8:40 pm: Presentation
8:40 - 9:00 pm: Wrap up, networking follow up and depart


Premium Members: Free if you pre-registeronline at least one day prior to event or $10 at the door
Guests and Basic Members:$25 if you pre-registerand pay online at least one day prior to event or $35 at the door

We will be giving away two copies of "Discover to Deliver" at the event!

Speaker: Ellen Gottesdiener

EBG Consulting, Inc. Principal Consultant and Founder Ellen Gottesdiener is an internationally recognized facilitator, coach, trainer, and speaker. She is an expert in Agile product and project management practices, product envisioning and roadmapping, business analysis and requirements, retrospectives, and collaboration. Ellenʹs latest book, co‐authored with Mary Gorman, is Discover to Deliver: Agile Product Planning and Analysis. Ellen is author of two other acclaimed books: Requirements by Collaboration and The Software Requirements Memory Jogger. Ellen works with global clients and speaks at numerous industry conferences.


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